Rubicon Sparkling Guava Flavoured Fizzy Drink with Real Fruit Juice, Handpicked Fruits for a Temptingly Intense Taste "Made of Different Stuff" - 24 x 330ml Cans

Product Information

Dare yourself to take on your next challenge with Rubicon RAW. Three delicious flavours containing a hit of caffeine, real fruit juices and B Vitamins. The new Apple & Guava flavour will be supported with a wide ranging social and digital marketing campaign as well as impactful instore POS materials. Spread your wings and let us broaden your horizons as you discover the best authentic flavours from around the world The fourth largest flavoured big can energy brand in the market *2, Rubicon RAW is launching a new flavour to accelerate growth further. We always like to hear what you think of our drinks so feel free to write to us at [email protected] Or visit us at

Rubicon RAW meets the needs of this new audience and 60% of the brand’s sales have been incremental by recruiting new and lapsed energy consumers. *8 Current consumers are buying Rubicon RAW more frequently than other brands in the market, helping us drive category sales. RUBICON DRINKS LIMITED overview - Find and update company information - GOV.UK". find-and-update.company-information.service.gov.uk . Retrieved 16 April 2023. Bought the guava, lychee and passionfruit on my latest shop - all 3 were opened within a day, and had to throw the half full boxes of juice away after a few days.Rubicon RAW from Barr Soft Drinks has made a significant impact in its first 12 months, selling over 11 million cans *1.

Rubicon believes you shouldn't settle for the uninspired. We believe that the world is an amazing place full of life, colour and cultures for us all to discover. We provide big, bold, authentic flavours that you don't find in your everyday fruit bowl. soft drinks, confectionery, pub and bar supplies. Traditional personal service, competitive pricing and A thirst quenching energy hit, Rubicon RAW. The energy drink with natural caffeine and 20% real fruit juice. Spread your wings and discover the best authentic flavours from around the world. Wherever your curiosity takes you, we've got the flavour to entice your taste buds and quench that thirst. Rubicon Still is also available in Mango, Passion, Lychee, Pomegranate and Watermelon.We believe the world is an amazing place full of life, colour and cultures for us all to discover. Life is enriched beyond measure when we embrace new experiences and travel the path less easily followed. The energy market is changing and consumer needs have changed. Energy is no longer the reserve of the traditional young gamers. Innovation has seen the consumer base shift and the category must be exciting and varied to keep a broader range of shoppers engaged. This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed.

In market research, consumers said that Rubicon RAW delivers on taste and exciting, interesting flavours more than its Big Can Energy competitive set *4. The Rubicon RAW Apple & Guava flavour allows us to grow our brand, but more importantly, it allows stores to invigorate and excite their category with a product that has delivered exceptional results in consumer research.” Where we used to love these, all of them now taste watered down and disgusting with a vile, lingering aftertaste. Join us in a race to the summit of Mt. Rawsome. A high intensity contest that’ll push our forces of nature to the limit.Carbonated Water, Sugar, Guava Juice From Concentrate (4%), Acid (Malic Acid), Flavourings, Stabilisers (Gellan Gum, Pectin), Sweetener (Sucralose), Preservative (Sodium Benzoate), Colour (Lycopene).